Tag Archives: The Players Championship

Cobra screen shot

SCGA Fore Magazine: Rickie’s Rise

Cobra screen shot

Editor’s note: This post is a link to my piece in the summer issue of the SCGA’s Fore magazine. The story captures Cobra Puma golf on the day of Rickie Fowler’s win at The Players. It relates the business side of a win six years in the making. Timing couldn’t have been any better with this one and my thanks for CEO Bob Philion for sharing the story of the biggest day in company history.

When the mother of all victories for Rickie Fowler and Cobra Puma Golf started to unfold on Mother’s Day, Cobra Puma Golf President and CEO Bob Philion was riding bikes with his wife and two kids near La Costa Resort and Spa in Carlsbad. When his phone let him know this was about to become a working Sunday – Rickie was making a run at The Players Championship – Philion was nowhere near a TV.

With Fowler climbing the leaderboard on the other side of the country, from the seat of his bike in San Diego, Philion made an executive decision.

“I decided it was time to break for lunch,” he says.

Follow the link to the rest of the story: editiondigital.net/publication/?i=266401 (Page 56)